March 15, 2017

OTTera White-Label Products


OTTera White-Label OTT (Over-the-Top) Service

OTTera’s professional white-label OTT services allow companies to quickly launch highly customized, affordable OTT services.  Instead of spending millions of dollars and several years to build a service from the ground up, launch at a fraction of the cost in just a few weeks.

OTT Product Options:

We offer options for clients of all shapes and sizes.  Our product ranges are:

  • Web-only Video Player
    • No development fees
    • No up front license fees
    • Lowest monthly license fees
    • Supports mobile and desktop web
    • Customizable Player Design
    • No native apps for phones, tablets, and TVs
  • Feed-based Apps
    • No development fees
    • Very low up front license fees
    • Very low monthly license fees
    • Utilizes your existing infrastructure
    • Customizable colors, fonts, logos, artwork, and layouts
    • Limited feature set
  • Standard Full OTT Service
    • No development fees
    • Low up front license fees
    • Low monthly license fees
    • Fully managed technology stack with no existing services required
    • Customizable colors, fonts, logos, artwork, and layouts
    • Full feature set
  • Custom Development OTT Service
    • Scoped or T&M Development Fees
    • Low up front license fees
    • Low monthly license fees
    • Fully managed technology stack with no existing services required
    • Customizable colors, fonts, logos, artwork, and layouts
    • Full feature set
    • Custom features to meet any of your needs

Contact Us for Pricing

Core Features Include (but not limited to):

  • Fully managed/hosted server infrastructure (PaaS)
  • Video Management – Ingest of Mezzanine Content, Transcoding, DRM Encryption, Packaging, and CDN Delivery
  • Secure Content Management – Ingest of Metadata, Image Adaptation for various presentation styles and sizes, Restrictions (GeoIP, Time, Premium, Device Limits, Simultaneous Connections, etc.), Grouping (Seasons, Collections, Playlists), Administrator Roles and Permissions, Multi-Channel, and more…
  • User Management – Registration, Permissions, Profiles, and Restrictions
  • Licensing Management – Rights Holder Assignment, CE Partner Tracking, & Revenue Share Reporting
  • Monetization Services – Robust Ad Server with VAST and Custom Campaign Support, Subscription Services with Order Management, Payment Gateways and Merchant Services
  • Analytics Services – Internal Reporting on Macro Analytics and Micro Analytics through Flurry and Google Analytics
  • Registration Code & Referral Services
  • Support for Various Optional Content Types and Features (Series, Feature Films, Linear / Live Channels, Games, Books, Radio, Blog Articles, and Video Recording Engine)
  • Highly Customizable Native Applications for 99%+ of video-capable devices worldwide with features exceeding those of Netflix, Amazon Prime, etc.
  • Scalable Infrastructure to support 1 to 10,000,000+ active users
  • Various Ancillary Services – Mail, SEO, Carrier Billing, MRSS/OPML, etc.
  • Content Migration, Worldwide Deployment & Custom Development Services
  • Optional full service advertising management system
  • Streamlined migration from existing Roku driven by MRSS feeds and other back-ends such as JW Player, etc.
  • Interactive Video with Multipath Stories and Gamification
  • Full Instagram-like Social Networking capabilities
  • Push Notifications
  • vMVPD / EPG / Linear & Live Channels

Dynamic and Customizable Native Applications for ALL platforms including:

  • iOS/tvOS/watchOS/macOS – All Apple devices
  • Android/Android TV/Google TV/Android Wear – All Android devices
  • HTML5/Tizen/JavaCE – All major TVs and set-top boxes (50+ brands)
  • Roku
  • Windows desktop and tablets
  • Web

Industry Leading Features

  • 4K/1080p/720p/480p Video (H.264 & H.265 with HLS and MPEG-DASH support)
  • 360 VR Video
  • Live Video
  • Linear Video
  • Electronic Programming Guide (EPG)
  • Interactive Video
  • Polls and Feedback Forms
  • Attributed Links and Affiliate Tracking
  • Product Offerings
  • Levels, Points, Badges, and Rewards
  • Bulk Ingest
  • MRSS Content Distribution & Syndication
  • User Registration / Login / Account Management
  • Pre-roll / Mid-roll / Post-roll Video or Banner VAST advertising with content / demographic targeting
  • Auto-renewing Subscriptions & Transactions
  • Favorites / Recently Watched / Playlists
  • Auto-play, Recommendation Engine
  • DRM, Closed Captions, & Localization
  • Optional Parental Controls
  • Device-to-Device resume / sync
  • Casting to Chromecast, Apple TV, Roku, Samsung TVs, and more…
  • Recommendation Engine
  • Artificial Intelligence, VR, and AR Support
  • Meets or exceeds features of Netflix / Amazon Prime / Hulu / etc.

Simply put, OTTera provides everything a company could ask for in an OTT solution. OTTera is built to be very modular to accommodate any size project that utilizes any number of the core features available. With affordable up-front and monthly licensing costs and low usage costs, OTTera can be a great option for any company wanting to enter the OTT space or super charge their current limited offerings.

Build Your OTT Service

OTTera White-Label Social Network Services

If you are looking to take control over your social discussion and audience, OTTera can help by providing you tools to launch your own Instagram-like Social Network.  This can be launched as a stand-alone application for iOS and Android or integrated as a tab or section in OTT services we build for you.  Pricing is based upon monthly active users.

Core Features Include (but not limited to):

  • Posts in Feeds with support for Like, Comment, Re-post and Share
  • User profiles, leaderboards, and gamification
  • User generated content including status, images, videos, and links
  • All features of the our OTT services in a Social Networking layout
  • Customizable colors, fonts, menu, layouts, logos, and artwork

Build Your Social Network

Instant Apps

If you have an existing blog or website with RSS or MRSS feeds, we can launch native apps for you in a matter of hours.

Core Features Include (but not limited to):

  • Convert RSS feeds from WordPress or similar to create native new feeds and formatted article experiences
  • Text-to-Speech reading of articles
  • Download articles for offline reading
  • Share articles
  • Podcast RSS feed support with background audio and auto-play
  • MRSS feed support for video playback and access to remote video collections
  • Analytics integrations with Flurry and Google Analytics
  • Local notifications when new content is available
  • Customizable colors, fonts, menu, layouts, logos, and artwork

Build Your Instant App

Content Management

With the OTTera CMS, our clients can manage their content, users and monetization as well as view analytics and run reports all in one place.  Whether coupled with our OTT services, our Social Network services, or stand-alone, our CMS is the central hub for your content storage and distribution.

Video Ingestion & Delivery

We provide an end-to-end solution for all video ingestion and delivery:

  • Single or Bulk Upload of Content
  • Transcoding Content
  • Digital Right’s Management (DRM) Encryption
    • Support for AES-128 TLS, Apple FairPlay, Microsoft PlayReady, Modular Widevine, and HLS Secure ensures secure content and data delivery
    • All licensing requests and distribution is automatically handled by our system.
  • Utilizes world’s best CDN’s with edge distribution
  • On-the-fly adaptive bitrate packaging in HLS, MPEG-DASH, or Smooth Stream formats.
  • Optional Progressive MP4 delivery
  • Optional Distribution through MRSS Feeds to 3rd Party Services

User Management

Our fully built CMS allows administrators to easily create, edit and search various user types as well as set custom access rules.

Content Licensing Management

OTTera provides tools for companies to assign content to specific Rights Holders, apply optional revenue share parameters for Advertising and Subscription revenue, and an advanced reporting system to help in revenue tracking as well as exporting and distributing reports.


We do our best to support any business or monetization model our clients believe in.  With that mantra in mind, OTTera provides an extensive suite of monetization support options including a proprietarily built ad server, subscription services with order management, payment gateways, and merchant services.

Advertising – AVOD

Our proprietarily built advertising platform supports video and static banner pre-roll, mid-roll, and post-roll of any quantity and duration.  OTTera also offers a premium advertising service where OTTera provides 100% of the ad fill so clients can launch their app and begin monetizing immediately without having to experience the initial hassles of procuring advertisers.

Subscription – SVOD

Our apps fully support fixed interval payment subscriptions with the capability of supporting both intermittent or permanent free trial promotions.  Additionally, our platform is built to support registration coupon codes and customer referral services to give our clients plenty of flexible marketing tools to grow their user base.

Transactions – TVOD

Our system is fully optimized for transactional VOD, which allow users to access potential functions such as pay per view, access paid content within set time frames, pay per download, and more.


At OTTera, we let the data speak for itself, which is why we offer our clients highly granular data to ensure they get the best insights about their service, their usage, and their customer base.

Our robust analytics allow you to:

  • Track usage of content for reporting to content producers and device partners
  • Provide content rankings and user recommendations
  • Track overall service usage

Start Managing Your Content