OTTera, a leading provider of OTT/CTV streaming solutions, has announced the launch of StreamInsights™ – a comprehensive data solution that provides content owners and publishers with the tools they need to optimize their revenue potential.
“We are excited to launch StreamInsights™, which will enable content owners and publishers to optimize their revenue potential and gain a deeper understanding of their audience’s behavior,” said Stephen L. Hodge, CEO of OTTera. “We believe that StreamInsights™ will be an amazing tool in the world of OTT/CTV streaming, providing content channels with the insights they need to create more effective programming and advertising strategies. We are happy to share the data and insights we have been using internally for years to propel our own growth.”
StreamInsights™ is a powerful dashboard that integrates a broad range of datasets, including FAST (Free Ad-Supported Television) and VOD (Video-On-Demand) consumption, as well as revenue analytics.
StreamInsights™ helps content channels maximize their revenue potential by providing real-time insights into viewer behavior and engagement, presented in a highly configurable tool that assists in informed decision-making regarding programming and advertising strategies. With StreamInsights™, content owners and publishers gain a better understanding of their audience’s preferences and viewing habits, making it easier to tailor programming and advertising strategies to their specific needs.
About OTTera:
OTTera is a leading white label service provider based in Los Angeles, with 8 offices located worldwide. The company specializes in enabling businesses to launch highly customized and affordable OTT and FAST channels quickly. They have been in operation for nearly 14 years and have established themselves as a trusted partner for companies seeking to expand their reach in the digital streaming space.
The company got its start building, developing, and distributing the Toon Goggles channel, a pioneering channel in the digital streaming space. Since then, OTTera has expanded its offerings to include fully managed, scalable, and dynamic native services across all major platforms, including iOS, tvOS, Android, Android TV, Roku, HTML5, Chromecast, and Web.
As a certified Tier 1 delivery partner, OTTera offers the latest OTT technologies to companies with one of the widest distribution reaches on the market. They power 563+ live applications and 1.4k+ FAST channel deliveries to an audience of more than 300 million monthly active users globally. The company’s deep alliances with the industry’s largest CE manufacturers, including Samsung, Vizio, Sony, and Hisense, allow them to provide a comprehensive and high-quality service to their clients.
One of the standout features of OTTera’s service is their FAST channel distribution to cable/satellite services and vMVPDs, including Samsung, LG, Sling, TCL, Xiaomi, Xumo, Pluto, and more. This service enables companies to expand their reach to a wider audience and tap into new revenue streams quickly.
Overall, OTTera’s expertise, industry alliances, and comprehensive service offerings make them a top choice for companies seeking to launch highly customized, affordable OTT and FAST channels.
Cveintiuno